Two of Quad’s own, Nicole Lowry, Senior Human Resource Business Partner, and Shannon Anderson, Senior Project Manager, were invited to present at the conference. Nicole shared insights on creating sustainable communities, and how inclusion of diversity of thought and experience is vital to accomplish any lasting change. Shannon presented a pilot study example using Package InSight’s qualitative and quantitative methods to illustrate how sustainable messaging can affect consumer perception and brand equity. You can read more about that here (Read More).

The Quad Latino and Hispanic BRG, Somos Uno, sponsored a social for conference attendees at Austin’s famous Stubb’s Bar-B-Q. While enjoying amazing food and fellowship, attendees learned about Latino heroes and got to hear from Mexican artist and Austin local, Naxieli Gomez. At the end of the evening there was a drawing for one of Gomez’s beautiful paintings.

In the end, as with all SPC events, our Quad team left inspired and encouraged by three days of thought-provoking presentations and galvanizing conversations and were ready to come back and start guiding clients on their own sustainability journeys.