House-Autry Mills has engaged the Package InSight team on several occasions to address a wide range of CPG packaging issues, ranging from optimizing graphics to testing consumer preference for several different structural designs.

A recent eye-tracking study allowed us to compare consumer behavior when shopping for similar products. Based on that data, we presented new designs.
House-Autry Mills implemented those designs and experienced a 40% sales lift.

CLICK HERE TO DOWNLOAD THE CASE STUDY

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