Finding and Creating Qualified Candidates By R. Andrew Hurley, PhDPackagingSchool.com for AICC’s BoxScorePublished April 2, 2018 I was recently browsing LinkedIn, and I searched for
Powering Perception with Packaging Embellishments One of the most important tasks a brand has is to maintain a positive perception among consumers. Package printers and
Create Packaging with Personality As examples from Honest Tea, Snapple, Magic Hat Brewery, and Foobot show, a little packaging creativity—and the courage to use it—can
BXP Live! is a new three day event dedicated to helping professionals harness the power of branding, marketing and design as strategic business competences. It
The 11th Annual Packaging Conference, a significant event for the packaging industry. TPC provides the latest information for those in the packaging supply chain. Attendees
De acuerdo con la compañía de investigación de mercado Nielsen, el 60% de las decisiones de compra ocurren frente al estante. Por Colaboracion Especial –
The packaging conundrum of Dr Bronner’s By Dr. R. Andrew HurleyBeauty Packaging I’ve discovered this fantastic soap. Well, “discovered” is the wrong word, since it’s
A rising tide lifts all ships; pay close attention to your product-category neighbors, and you can leverage their packaging decisions to your own benefit. By